Communicator, Content and Context: Framing as an Instrument for Integrated Corporate Communication.
- Publication Type
- Book chapter
- Authors
- Huck-Sandhu, Simone / Kupczyk, Tobias
- Year of publication
- 2009
- Published in
- Institutionalising PR and Corporate Communication.
- Editor
- Invernizzi, Emanuele / Falconi, Toni Muzi / Romenti, Stefania (Hrsg.)
- Pubisher
- Pearson , Mailand
- Band/Volume
- Band 1/
- Page (from - to)
- 84 - 99