Was wollen wir sagen? Content Management. Wie die Top 500-Unternehmen die Zunahme der Kommunikationswege bewältigen wollen.
- Publication Type
- Journal contribution
- Authors
- Mast, Claudia
- Year of publication
- 2016
- Published in
- prmagazin
- Band/Volume
- 47/10
- Page (from - to)
- 48-55
Involved persons
Involved institutions
- Communication Science and Journalism
- Institute of Communication Science
- Faculty of Business, Economics and Social Sciences